Blinc (Formerly known as 'Kiss Me') Mascara

In order to understand Blinc mascara, you must begin by forgetting everything you know about mascara. Why? Because Blinc is not an oil-based paint like most mascaras.

It is the world's original mascara formulation to form tiny "tubes" around your lashes that cannot smudge, run, clump or flake and require only water to remove.

	APPLYING: You apply Blinc just like a regular mascara. It is important that you do not use conditioners, lotions, etc... before applying the mascara. Blinc requires a dry, clean surface in order to adhere properly. When Blinc sets (about 2 minutes), it will form tiny water-resistant "tubes" around your lashes. The tubes will give your lashes volume and length. Unlike traditional mascaras, you do not let it set before applying another coat in order to build.
Keep adding coats until you are satisfied with the volume, length and degree of lash separation before the mascara sets. Once it sets, you can no longer build.
	WEARING: With Blinc, you will not have to re-apply mascara throughout the day. Whether your daily activities take you from the office, to your workout and then out to dinner, Blinc will look as good in the evening as it did when you first applied it in the morning. Did you know that most mascara sensitivities occur because of gradual flaking into the eye?
Blinc's non-flaking properties make it ideal for active people, contact lens wearers, those with sensitive eyes, recent permanent makeup candidates and/or laser eye surgery patients...just to name a few.
	REMOVING: When it's time to remove, Blinc only requires a combination of lots of warm water and gentle pressure. Pressure alone is not enough, and water alone is not enough. You can cry at a wedding with the confidence that your mascara isn't running! That is why Brides magazine ranked Blinc mascara as one of the top 10 mascaras to wear on your wedding day!
So...lots of warm water AND then gentle pressure, for example when taking a shower, will make the tiny tubes effortlessly slide off your lashes, without leaving any tint or residue behind. You will actually see the tiny tubes in your hand! Since nothing is left behind, there is no long term paint build-up or penetration, making Blinc healthier for your lashes. Also, because there is no need for harmful eye makeup removers, using Blinc is also healthier for your entire eye area since you will not be rubbing the most sensitive part of your face.